German company Terra Canis highlights the use of 100 per cent food-grade raw ingredients in its new Terra Felis cat food.
Pet food packaging
Experts predict that the global pet food market will be worth over 200 bn dollars by 2025. The marketing and communications agency Zoo Inc. specialises in …
The ingredients matter
Dogs deserve only the best, especially when it comes to their nutrition. Asta Real offers ingredients that support canine bodily functions.
Knowing what pet food brands need
With strong coaching and consultancy work in agricultural marketing, the Mexican balanced dog food company Canem Basis created its marketing …
Reducing the global pawprint
Insects are considered one of the most sustainable sources of protein for the production of dog food. Christian Ihl gave a presentation on the subject …
World Feeds invests in its production site
2020 marked a major milestone for the UK-based aquatics company World Feeds. Its factory in the heart of Yorkshire has undergone an …
"We believe the time is now"
Malaysia's Medic Pets has laid out an aggressive growth roadmap that sees the organic pet supplies maker entering more markets and developing new …
Natural products become a key trend
The demand for naturally manufactured premium products increased sharply during the coronavirus pandemic. Huge price rises for raw ingredients …
Strategies against pet food fraud
Food Forensics and Synergy Petfood have announced their collaboration to offer support for pet food fraud mitigation.
Two brands for dogs
Austrian company Petco markets two brands in different price segments. While Dog's Love is a super-premium-segment product, Wow caters to the medium price …
Private label specialist
With 17 production plants in eight European countries, United Petfood is regarded as a leading manufacturer of private label pet food and snacks.
Small dogs
A big heart in a small body
Every small dog is unique and has a huge zest for life. But do dog owners know how to feed their little friends?
Supporting pets
Methionine acts as a precursor for antioxidants as well as for taurine. Dr Diana Siebert of Technical Marketing at CJ Europe explains the background.
Bright eyes
JT-Pharma produces innovative food supplements for pets. One entirely new product is a treatment for eye discharge.
Victory for Collar Company
PET worldwide has been choosing the winner of the Product of the Year poll for the last three years. The winner for 2020/2021 is Collar Company.