TNC acquires Purrform

The Nutriment Company (TNC), a Swedish company, has acquired another British animal care company: the raw food manufacturer Purrform. Founded in 2011, Purrform sells natural minced meat recipes with or without bones in pouches and cans, as well as natural treats and food supplements. The family-run company mainly sells its products online from its St Albans, Hertfordshire location.

“We are delighted to support Purrform in expanding its reach and making its unique products available to more cat owners across Europe,” said Anders Kristiansen, TNC's Managing Director.

Further information on The Nutriment Company's growth trajectory can be found online at PET worldwide.