USA

WPA launches a virtual marketplace

07.07.2020

The US pet industry association, the World Pet Association (WPA), is launching WPA365, a new virtual marketplace tailored to the WPA and Superzoo audiences. Designed to offer real-time connectivity to vendors and retailers 24/7 and year-round, WPA365 offers exhibitors a collaborative experience - ultimately positioning exhibitors to have an extensive reach to buyers that can help them boost brand visibility, connectivity and sales, said WPA officials.
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