Kiwoko and Royal Canin launch joint charity campaign

Kiwoko, a provider specialising in holistic pet care in Spain and Portugal, and Royal Canin, a leading company in the field of dog and cat nutrition, are once again joining forces to launch a charity campaign against the abandonment of animals. Under the slogan ʻThey’ve all had their hearts broken. And now you can give them oneʻ, the initiative turns every ʻLikeʻ on Instagram into direct support for the participating animal welfare organisations: for every heart or ʻLikeʻ the campaign post receives, two portions of food will be donated.

The campaign aims to mobilise the community around a reality that continues to put pressure on animal shelters and welfare organisations in Spain: the constant influx of dogs and cats who have lost their homes and need care, food and a new lease of life.

As well as providing food for the partner animal welfare organisations, the initiative aims to reinforce…