Pooch & Mutt launches at-home gut health testing for Dogs

Pooch & Mutt, one of the UK’s fastest-growing pet health brands, launches at-home gut health testing and science-backed, tailored supplement plans for dogs. With 70% of a dog’s immune system linked to their gut, mainstream microbiome testing offers a new route to tackle hidden health issues and drive measurable improvements through targeted nutrition, according to the enterprise that has evolved from a premium pet food company to a fully integrated pet health brand.

Paul Dennison, CEO of Pooch & Mutt comments “By combining cutting-edge microbiome science with personalised nutrition, we’re not only enhancing the health of individual dogs, we're redefining what pet care can look like for the mainstream.” Aside from providing something unique for dogs and the people who care for them, this new offering gives the company access to vast amounts of data on different dog breeds, which will guide future product development.

The Pooch & Mutt Gut Health Test – powered by Biome9, a market-leader in canine microbiome analysis – is available now online. It uses cutting-edge science, research and AI to deep-dive into dogs’ unique microbiomes, to identify gaps or imbalances, says the company. The new health supplement range includes seven products, with supplements aimed to tackle common symptoms.

Pooch & Mutt acquired Biome9 back in January of this year, a strategic move that reinforces the brand’s commitment to science-backed, accessible pet health. Since then, the BIOME9 team and operations have integrated into Pooch & Mutt.