Vitiva focuses on pet food

Vitiva, a company in the Frutarom Group, is launching natural oxidation management systems for wet and dry pet food onto the market with its new Substar line.
"We are experiencing strong demand from many pet food manufacturers for the removal of synthetic antioxidants from products and the replacement of artificial ingredients with natural ones," says Ohad Cohen, managing director of the Frutarom Food Protection Division.