New logo for Karlie Flamingo

At the Zoomark International 2013 show in Bologna, Karlie Flamingo presented its new logo in orange. The appearance of Karlie and Flamingo on a joint stand at Interzoo 2012 in Nuremberg signalled the start of the merger between the two brands. Now the previous logo colours of green and red are giving way to a new, common colour to herald a joint advance. According to the company, the vibrant orange has positive psychological connotations as well as a high identification and recognition value on the shelves. Coinciding with the presentation of the new logo was the renaming of the PPG-Pet Products Group GmbH, the group’s parent company, as Karlie Group GmbH.