New study on pet supplements in the US

01.02.2013
The market research firm Packaged Facts points out why the market is struggling and gives advice on how to fuel it

Following double-digit annual sales gains in years past, growth in the US market for supplemental pet nutrition products is moderating, according to “Pet Supplements and Nutraceutical Treats in the US”, a recently released study by market research firm Packaged Facts. As a result, marketers will need to work harder to remain relevant, stresses the firm. With hundreds of products battling for limited shelf space, according to Packaged Facts, selling pet supplements means educating consumers and retailers about their benefits and differences, with veterinarians remaining the toughest customers of all. Want to know more? You can find further information on this topic on the Internet at www.pet-global.com/tradetopics
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