Many dogs are sensitive to certain ingredients in their food – PRIMOX Monoprotein offers them what they really need: honest recipes, maximum digestibility and pure enjoyment. Both the ‘Pur’ and ‘Menu’ varieties rely on only one animal protein source. The ‘Pur’ varieties are completely grain-free – ideal for dogs with intolerances or exclusion diets. The ‘Menu’ varieties combine high-quality meat with selected vegetables, fruit and easily digestible side dishes to create wholesome meals that provide variety, nutritional diversity and satisfied dog tummies. All varieties are free from sugar, soya and artificial additives, provide high-quality proteins and essential nutrients, and support a healthy digestive system.
Each recipe has been developed in collaboration with veterinarians, produced according to FEDIAF standards and clearly labelled – so owners know exactly what ends up in their pet’s bowl. ‘PRIMOX Monoprotein’ ensures high tolerance, promotes well-being and strengthens the trust between dog and owner: every meal becomes a moment of enjoyment that is good for the body and soul.

What better way to express care than a meal made with love and responsibility? ‘PRIMOX’ stands for genuine love of animals, closeness and trust – values that you can see, smell and feel. The monoprotein range reflects this philosophy: aromatic, digestible and species-appropriate. ‘PRIMOX’ impresses with its emotional design, clear structure and a brand world that inspires confidence. The range offers strong arguments: high-quality ingredients, balanced recipes, transparent declaration and a presentation that combines emotion, quality and credibility – from the first tin to the last bowl.




















