GLEE: A shower of new products

Innovative toy
Crosskeys Pet Products is committed to providing pets with innovative and interactive pet products: “Let`s Havaball” is more than just a treat-dispensing toy. The natural rubber cleans the teeth, conditions the gums, sweetens the breath and exercises the jaws. It holds and dispenses treats of any size. The tough but flexible natural rubber dental toy allows the dog to reward himself with treats as he chews the toy. Relieves boredom, anxiety-related disorders, and destructive behaviour. Pet toothpaste can be added to the dental ridges for cleaner teeth. Black “Havaball” toys are made of extra tough rubber designed for aggressive chewers or dogs that destroy their toys. (Hall 4, Stand H-93; Crosskeys Pet Products, Collier Row Road, Romford, Essex RM5 2BH, Great Britain,www.crosskeyspetproducts.co.uk)
For the first time…
Lenric C21 Ltd. will be exhibiting their new range of “SnuggleSafe” products. The “SnuggleSafe” microwave heatpad will appear in new packaging and will be complemented by a totally new range of pet wash gloves and sponges which are exclusive “SnuggleSafe” designs. Also brand new is the “SnuggleSafe” highly absorbent pet towel, presented in its own travel bag. This item will dry pets much quicker than a regular towel and is soft and compact, making it an excellent travel companion. A new range of decorated china cat and dog bowls will be introduced at the show and full details will be available early September. Visitors to Glee will be able to see and participate in continuous demonstrations of the SnuggleSafe heatpad. More information from Richard Armstead. (Hall 4, Stand C-67; Lenric C21 Ltd, Rudford Industrial Estate, Ford, Arundel BN18 OBD, Great Britain,www.lenricC21.com)
For individual pet owners
The strategy of Versele-Laga, as one of the biggest European petfood manufacturers, is orientated towards a clientele of individual pet owners with a strong emphasis on the development of innovative premium products for birds, small animals and dogs, etc., and smaller packaging (Quatro Seal with zip, Stand-up, Fresh Pack) for petfood and pet treats. At Glee the company will launch a complete range of snacks for birds and small animals, all nitrogen flushed packed and based on fresh fruit and fresh vegetables. (Hall 4, Stand D-56; Versele-Laga N.V., Kapellestraat 70, 9800 Deinze, Belgium.
Showcase stand
Flexi, manufacturers of the world’s best-selling retractable dog lead, expect to capitalise on the broader market appeal that Glee…