Petco invests $10 million in Petnet

Petnet, the leader in personalised feeding for pets, has announced that it has raised a $10- million-Series a financing round, led by Petco. With the new funds, Petnet says it will continue to expand its product line, develop its pet food delivery service, and enhance its infrastructure. Beginning this week, some products will be available at selected Petco stores US-wide and online at Petco.com.
The company will work with Petco "to leverage its know-how and existing infrastructure to reach more pet owners across the U.S.," said Petnet co-founder and CEO Carlos Herrera.