Giorgio Massoni joins from Monge, where he was sales manager of the speciality trade channel for four years. He began his work in the pet industry in 1998 at Royal Canin as a veterinary informant. After a stint at Purina Petcare, he returned to Royal Canin, first as vet channel manager and then as general manager since 2011.
Head of the veterinary channel
Giorgio Massoni joins Arcaplanet
Giorgio Massoni joins from Monge, where he was sales manager of the speciality trade channel for four years. He began his work in the pet industry in 1998 at Royal Canin as a veterinary informant. After a stint at Purina Petcare, he returned to Royal Canin, first as vet channel manager and then as general manager since 2011.