Petco opens concept flagship store

Petco has announced the opening of Reddy SoHo, the first concept flagship for Reddy, the company's lifestyle own brand for dogs. Located at 125 Prince Street in New York City, Reddy SoHo serves as an urban base camp for pets and pet parents.
First launched in 2018, Reddy became one of Petco's most popular brands. It offers a broad assortment, including apparel, collars, leashes, harnesses, beds, bowls, feeders and travel accessories.
The launch of the concept store marks the first time the company has opened a retail location dedicated to a single, exclusive brand. A lounge area is available with free Wi-Fi and, in the coming months, an adventure concierge to plan activities with pets, along with a calendar of recommended monthly activities in and around the city. A food station offers a range of dog foods.