The keynote speaker, Thomas Poschen, is co-founder and business development manager at petfluencer.com. He will analyse the growing importance and professionalisation of influencer marketing. With reference to current trends and practical examples, he will show how companies find the right influencers for respective product segments and the corresponding target groups.
Online presentation
New Interzoo offering on the topic of petfluencing
The keynote speaker, Thomas Poschen, is co-founder and business development manager at petfluencer.com. He will analyse the growing importance and professionalisation of influencer marketing. With reference to current trends and practical examples, he will show how companies find the right influencers for respective product segments and the corresponding target groups.