The lion's share of 44 per cent of this figure was accounted for by the pet food and feeding supplies category, which exhibited the biggest growth in pet product sales, rising by 47 per cent. The strongest sub-category was dry dog food, which yielded sales of 445 mio dollars.
This was bigger than all other categories in the pet segment at Amazon. The litter and odour category also grew disproportionately with an increase in sales of 44 per cent to 170 mio dollars.