By automatically monitoring feline consumption over 20 hours, Panelis's kinetics of consumption method allows an in-depth evaluation of pet food palatability. New criteria such as latency or consumption on the first visit enrich the measurement of attractivity and performance, quantifying signals observable by owners at home. This is a key tool to assess the emotional performance of pet foods and to support product claims. www.spf-diana.com hall 2, stand 533