An expanded team of seven sales and marketing professionals has been in place since the start of 2018 and is servicing the US market from its base in the UK office. A full programme of promotional support and a US-specific marketing calendar has been developed. A new CRM and sales process has also been introduced, improving Supreme's communications about promotions, deals, special offers and new product launches, to best practice standards.
United Kingdom
Supreme Petfoods uses in-house expertise to grow US business
An expanded team of seven sales and marketing professionals has been in place since the start of 2018 and is servicing the US market from its base in the UK office. A full programme of promotional support and a US-specific marketing calendar has been developed. A new CRM and sales process has also been introduced, improving Supreme's communications about promotions, deals, special offers and new product launches, to best practice standards.