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Mars Petcare acquires Genoscoper Laboratories

Mars Petcare has acquired Genoscoper Laboratories, a specialist in molecular diagnostics for companion animals. The acquisition will accelerate the pace of discoveries in genetics to form the basis for future practical applications in enabling precision healthcare for pets.

Mars Petcare's genetic testing unit Wisdom Health is a pioneer in this field with its market-leading breed detection test Wisdom Panel. Finland-based Genoscoper created the genetic health testing platform MyDogDNA in close partnership with the University of Helsinki.

The acquisition was finalised on 27 December 2017, and the companies will manage the transition over the course of 2018.

|26 January 2018

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