New award for Prins

Prins Pro Care Standard Fit, a dog food produced by Dutch pet food company Prins, has been declared the best pet food of the year 2023-2024 by consumers in the Netherlands. The Best Product of the Year poll is one of the largest consumer polls in the Benelux country.

Pro Care Standard Fit is a complete and tasty pressed kibble for adult dogs and has been a bestseller for years, according to Prins. The dog food is produced by the Dutch family company itself in Veenendaal. It is sold through pet stores and garden centres but is also available from many online shops. Prins celebrates its 60th anniversary this year.