Natures Menu strengthens marketing team

Michelle Green has joined British manufacturer Nature's Menu as international marketing manager. She brings more than 18 years of experience working with a number of well-known British brands, including Thorntons and Ella's Kitchen.
Of her duties, UK online magazine Petbusinessworld reports that from strategic brand planning to managing the NPD pipeline, she is expected to further accelerate and drive performance across Natures Menu's core retail channels.
Michelle Green replaces Nicky Munby, who has taken up a new role at the company as Trade Marketing & Projects Manager, focusing on trade growth.